Privacy Policy

CAUSE Marketing Agency Inc.

Effective Date: December 15, 2025
Last Updated: December 15, 2025

CAUSE Marketing Agency Inc. (“CAUSE,” “we,” “us,” or “our”) is committed to protecting your privacy and handling personal information responsibly.

This Privacy Policy explains how we collect, use, store, disclose, and protect personal information in compliance with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and Canada’s Anti-Spam Legislation (CASL).

By accessing our website, submitting a form, booking a consultation, subscribing to our services or software (including AI PRO), or communicating with us by email, phone, SMS, or MMS, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect personal and business information only when you voluntarily provide it or when it is collected through approved technologies on our website.

We may collect information when you:

  • Visit our website
  • Complete a form or application
  • Book a consultation or discovery call
  • Subscribe to services or software
  • Join our email or SMS community
  • Communicate with us by email, phone, SMS, or MMS

Information We May Collect Includes:

  • First and last name
  • Email address
  • Phone number
  • Company name
  • Website URL
  • Business size or number of employees
  • CRM, marketing, and campaign data you input into our systems
  • Information you voluntarily share about your goals, challenges, or interests

We limit collection to information that is reasonably necessary to support your relationship with us.

2. How We Use Your Information

We use your information to:

  • Respond to inquiries and requests
  • Schedule and manage consultations
  • Deliver and manage our services and software
  • Communicate about your account, services, or programs
  • Send email, SMS, or MMS communications you have consented to
  • Improve our services, marketing, and user experience
  • Meet legal, regulatory, and contractual obligations

We do not sell, rent, or trade your personal information.

3. Consent & Service-Related Communications

When you submit a form, book a consultation, or subscribe to services, you provide express consent for CAUSE to contact you regarding your inquiry or engagement.

This may include:

  • Email communications
  • Phone calls
  • SMS or MMS messages

Message and data rates may apply.

You may withdraw consent at any time by:

  • Clicking “unsubscribe” in emails
  • Replying STOP to SMS or MMS messages

We communicate only for legitimate business and service-related purposes.

4. Email Marketing & Community Communications

When you opt in to our email community, you may receive:

  • Educational content and resources
  • Updates, insights, and announcements
  • Invitations to programs, events, or services

In accordance with CASL:

  • We obtain express consent before sending marketing emails
  • Every email includes an unsubscribe option
  • You may withdraw consent at any time

We do not share or sell our email lists.

5. SMS & MMS Messaging Compliance

If you receive SMS or MMS messages from CAUSE or through AI PRO, the following applies:

  • You must provide explicit opt-in consent to receive messages
  • You may opt out at any time by replying STOP
  • Message frequency may vary
  • Message and data rates may apply
  • Mobile information will not be shared or sold for marketing purposes

If you use AI PRO to send SMS or MMS messages to your own customers, you are solely responsible for:

  • Obtaining proper opt-in consent
  • Complying with CASL, TCPA (if applicable), and carrier/A2P requirements
  • Maintaining compliant privacy and messaging disclosures

CAUSE is not responsible for fines, penalties, blocked messaging, suspended numbers, or compliance violations resulting from your messaging activities.

6. Use of AI PRO & CRM Systems

CAUSE uses secure third-party platforms, including AI PRO (powered by GoHighLevel), to provide services such as:

  • Customer relationship management (CRM)
  • Lead capture forms and funnels
  • Appointment scheduling
  • Email, SMS, and MMS communications
  • Marketing automation and reporting

CRM Data Ownership

  • You retain ownership of your business data stored in AI PRO, including contacts, messages, pipelines, calendars, and content you upload
  • You grant CAUSE permission to access and process this data solely to provide services, support, and system administration
  • CAUSE does not sell CRM data

7. Use of Analytics & Advertising Technologies

Google Analytics

We use Google Analytics to understand how visitors interact with our website. Google Analytics may collect information such as:

  • Pages visited
  • Time spent on pages
  • Referring websites
  • Browser and device type

This information is used to improve website performance and user experience. Google processes this data in accordance with its privacy policies.

Learn more:
https://policies.google.com/privacy

8. Meta Pixel (Facebook & Instagram)

We use the Meta Pixel to:

  • Measure advertising effectiveness
  • Track actions taken after interacting with ads
  • Build custom and lookalike audiences
  • Deliver more relevant ads

Meta may collect information such as IP address, browser and device data, pages visited, and actions taken.

Learn more:
https://www.facebook.com/privacy/policy

9. LinkedIn Insight Tag

We use the LinkedIn Insight Tag to:

  • Measure LinkedIn ad performance
  • Track conversions such as form submissions or page visits
  • Build anonymized audiences for retargeting
  • Access aggregated professional demographic insights

We do not receive personally identifiable information from LinkedIn.

Learn more:
https://www.linkedin.com/legal/privacy-policy

10. Cookies & Tracking Technologies

Our website uses cookies and similar tracking technologies for:

  • Essential website functionality
  • Analytics and performance measurement
  • Advertising and retargeting on platforms such as Google, LinkedIn, Facebook, and Instagram

You may accept or decline non-essential cookies at any time through our cookie consent banner or browser settings.

Declining cookies may limit certain features or advertising experiences but will not prevent access to our website.

11. Information Sharing

We do not disclose personal information to third parties except:

  • To trusted service providers who assist us in delivering services (e.g., CRM, hosting, analytics, communications, payment processing)
  • Where required by law or legal process
  • In connection with a business transfer, merger, or acquisition

All service providers are required to protect information and use it only for authorized purposes.

12. Data Retention & Deletion

We retain personal information only as long as necessary to:

  • Fulfill the purpose for which it was collected
  • Maintain client relationships
  • Meet legal, regulatory, and accounting requirements

If services or AI PRO access are terminated:

  • Data may be retained for a limited period
  • You may request deletion of your data at any time
  • Deletion requests will be completed within 30 days, unless retention is required by law

Certain financial and tax records may be retained for legally mandated periods.

13. Your Privacy Rights

Under Canadian privacy law, you have the right to:

  • Access your personal information
  • Request corrections
  • Withdraw consent
  • Request deletion (subject to legal obligations)
  • Ask questions about how your data is used

To exercise these rights, contact us using the information below.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

15. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact:

CAUSE Marketing Agency Inc.

Email: privacy@causemarketing.ca
Website: www.causemarketing.ca
Business Address:
1550 Fern Street, North Vancouver, BC V7J0A9
Canada

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